Media Kit · 2026

glowbyystella

Beauty Content Creator · Makeup for every skin tone
Honest reviews · Tutorials · Skincare · Auckland, New Zealand

Kia ora! I'm Stella — an Auckland-based beauty creator making honest, inclusive content for every skin tone. Reviews you can trust, get-ready-with-me tutorials, skincare tips and affordable finds — for a community that loves real, relatable beauty.

Partner with me What I Create
glowbyystella
@glowbyystellaTikTok · Instagram
glowbyystella
Meet Stella

The face behind glowbyystella

I create honest, inclusive beauty content for every skin tone — from get-ready-with-me tutorials and product reviews to skincare routines and affordable makeup finds. My whole ethos is that beauty should feel real and relatable, never intimidating.

Alongside creating, I'm a Marketing major (with a Public Relations minor), as well as hold a Certificate in Legal Studies — so I understand a brief, a brand voice and a campaign, not just a good camera angle. Meaning creating content that's beautiful and built to land for the brands I work with.

Marketing major · PR minor · Certificate in Legal StudiesAuckland, NZTips for every skin toneAlways honest & relatable content
What I Stand For

Real beauty, for everyone

01

Inclusive by default

Content and shade-conscious reviews made for every skin tone — because beauty should include everyone, not an afterthought.

02

Honest over hype

Real, no-filter opinions my community actually trusts. If I recommend it, it's because I genuinely rate it.

03

Beautiful & affordable

Looks and finds that feel accessible — proving great beauty doesn't have to break the budget.

By the Numbers

The reach

An engaged, beauty-obsessed community across TikTok & Instagram.

13kTotal followers across Instagram and Tiktok
16.7 millionAvg. monthly views
19.4 millionTop video views
341.7kTotal Tiktok likes
Canada 24.8%Audience
Australia 10.8%Audience
New Zealand 7.4%Audience
United States 6.3%Audience
Female 85%Gender
Male 15%Gender
18-54Age
For You Page, Profile PageMain traffic source
Figures current as of 2026 ·
What I Create

Content that connects

Formats I make across TikTok & Instagram — always honest, always inclusive.

Get-ready-with-me
Tutorials

Get-ready-with-me

Step-by-step looks and how-tos that are easy to follow and easy to recreate.

Honest reviews
Reviews

Honest reviews

Real first impressions and wear-tests my audience genuinely trusts.

Skincare tips & routines
Skincare

Skincare tips & routines

Simple, honest routines and product breakdowns for glowy skin.

Every skin tone + textures
Inclusive

Every skin tone + textures

Shade-conscious swatches and looks so my community can see it on skin like theirs.

Affordable finds
Finds

Affordable finds

Budget-friendly heroes and dupes that punch well above their price.

Brand features
Collabs

Brand features

Integrations, unboxings and campaigns woven naturally into content that fits your brief.

Trusted By

Brands I've worked with

Brand logoBrand logoBrand logoBrand logoBrand logoBrand logoBrand logoBrand logoBrand logoBrand logoBrand logoBrand logoBrand logoBrand logoBrand logo

Creating a wide range of content from makeup to skincare

Why Work With Me

More than a pretty feed

Trusted voice

An engaged community that acts on my honest recommendations.

Inclusive

Content made for every skin tone widens who your brand speaks to.

Marketing-trained

A marketing & PR student who gets briefs and the brands voice.

Premium content

Considered, well-lit, scroll-stopping video and stills — reusable by your team.

Let's Collaborate

How we can work together

Content creation

  • TikTok videos & Instagram Reels
  • Get-ready-with-me & tutorials
  • Honest product reviews
  • Stories & unboxings
  • UGC for your own channels

Partnerships

  • Gifting & product
  • Paid collaborations
  • Brand ambassadorships
  • Affiliate collaborations
  • Custom campaign packages

Press & events

  • Features & guest pieces
  • Interviews & expert comment
  • Event attendance & coverage
  • Launches & store openings
  • Speaking & panels

All packages are custom-quoted. Please get in touch for rates and tailored partnerships.

Get in touch

Let's create something together!

Whether it's gifting, a paid campaign or a feature — I'd love to hear from you.

✉ Partner with me ☎ 021674021
Email glowbys146@gmail.com TikTok & Instagram @glowbyystella Phone 021674021
© 2026 Stella Ferreira · glowbyystella · Media Kit